Imagine meeting the highest, best version of yourself on your deathbed. How large would the gap be between who you are now and who you could have been? How many dreams would die with you if you do not strive to close this gap? How much life would be wasted? The WayMaker Formula, as described in “Be Relentless,” provides a powerful framework for pursuing the highest version of ourselves and living life as an expression of joy-filled gratitude. In this article, we will explore the components of the formula—Intentional Living, Relentless Action, and Sisu—and how they can help us bridge the gap to our highest potential.
Intentional Living:
Intentional living is the conscious practice of aligning our actions with our core values, goals, and aspirations. By setting clear priorities and making decisions that propel us toward our desired outcomes, we take control of our lives and live with purpose. This deliberate approach helps us stay focused on the ultimate goal of becoming the best version of ourselves, thereby narrowing the gap between who we are and who we could be.
Relentless Action:
Relentless action is the unwavering commitment to taking consistent, determined steps toward our goals. This requires discipline, perseverance, and the willingness to overcome challenges and setbacks. By embracing relentless action, we continuously work towards closing the gap between our current and potential selves, while also creating value in our lives and the lives of others.
Sisu:
Sisu is a Finnish concept embodying resilience, determination, and courage in the face of adversity. It is the inner strength that enables us to push through obstacles and continue striving toward our goals, even against all odds. Cultivating sisu empowers us to face life’s challenges head-on, and fuels our pursuit of the highest version of ourselves.
The WayMaker Formula and the Pursuit of Our Highest Potential:

Living Life as an Expression of Joy-Filled Gratitude:
As we embark on this great adventure called life, the highest version of ourselves that we can imagine, the version of ourself that visits us on our deathbed, acts as our compass, guiding us towards our true north – the highest version of ourselves. By embracing the principles of intentional living, relentless action, and sisu, we can sing and dance our way through life’s challenges with joy-filled gratitude. This mindset not only allows us to unlock our extraordinary potential but also inspires others to pursue their own dreams and aspirations.
Conclusion:
The WayMaker Formula provides a powerful roadmap for closing the gap between our current selves and our highest potential. By adopting the principles of intentional living, relentless action, and sisu, we can live a joy-filled life rooted in gratitude, ultimately making the most of this extraordinary journey we call life.
Do you want to learn more? Check out:
The Book: Be Relentless: If the obstacle is the way, then we must be WayMakers.
The Podcast: “Be Relentless Podcast”
The Fuel: Sisu Stamina, Performance Evolved